How to Choose Right Gift for your Client and employees

The foundational secret of a perfect gift lies in basic economic definition of gifting:

gifting as a culture is a mode of exchange where valuables are not traded or sold, but rather given without an explicit agreement for immediate or future rewards.”

It is a simple yet very fascinating definition of gifting, isn’t it?

On numerous occasions, we face the dilemma of giving a perfect gift. At the time of Diwali, we think of buying a gift which brings up light onto someone’s face just like it’s nature, whereas Christmas gift should give in magical vibes. Well! The quest for a perfect gift goes on & on.

So, let’s dive into the secret of gifting a perfect gift.

                                       GIFTING ACTION

From the moment, we start planning about a gift to the actual transfer of the gift- can be termed as a gifting action.

Gifting as an action is a adventurous and recreational in it’s in nature because it makes you think deeply about your relationships.

For some people gifting as an action can be a good decision, for others, it can be a moderate decision but for a lot of people it turns out to be a bad decision, which not only affects them economically but also end up having a bad impact on their relationships.Giving a bad gift signifies that you have nothing in common with the person. So, you may end up wondering – What is the science behind a gifting action? How to choose a perfect gift?

 Intention of Gifting

The intention of gifting can be of many types:

  • It can be a medium, to boost the morale of your corporate team who made your event a big hit.

  • It can be an expression, of care & love, for your family.

  • It can revitalize, your relationship with a special person.

  • It can be a token of gratitude, for your promotion party.

We get to know the common intention of gifting, which is ‘spreading joy’ with the best suited, sustainable, and styled offering.

Secret #1

Bring certain clarity to the intention of gifting.

THE ACTUAL GIFT:

When we make the mistake of considering an actual gift as a PRODUCT.

We end up buying- any wall clock, key chain, perfume or maybe a teddy bear.

The essential element of a perfect gift is a UTILITY,

  • Gifts can have a physical utility, per se, it can be a machine which eases work of a certain person.

  • It can have an emotional utility, which can be motivational, compassionate or empathetic in nature.

  • It can have a health-based utility.

Conclusion: A gift can have countless utility.

Secret #2

Defining utility for your gift is very important.

Sustainability

Each & every gift is supposed to be sustainable in nature because sometimes a gift can look like a perfect gift but turns out to be a bad gift.

Consider this example, for an explanation:

James and Nawab are two friends, now James is planning to buy a perfect gift for Nawab. James knows that Nawab is very fond of pets. Now, for James the perfect looking gift is gifting a dog, Nawab is a very hardworking fellow, who is currently working at New York- based corporate. But James knows that Nawab cannot take care of a pet because of his hectic schedule. So, gifting a pet might be a bad idea because of the sustainability question it raises.

The intangible value of gifting.

Let’s do this, small experiment to understand the true meaning of intangible values. Take a deep breath. Now, exhale & relax.

Start by thinking about the roses, flawless petals, fragrance, it’s vibrant color and honey heavy due to slumber.

What emotion does it bring?

Love, beauty, and compassion in general, right?

Gifting a rose has compassion value attached to it, which is intangible in nature.

Secret#3YOUR GIFT MUST GENERATE SOME EMOTION 

GIFTING MOMENT

Sometimes, gifting moments are very special, such as your marriage, graduation ceremony, event farewell. The secret element attached to a perfect gift is making a perfect moment out of it, there is a reason why very fewer proposals get rejected in Paris.

The gifting moment is made up of various elements. Some of these considerable elements are:

Packaging of gift:

Packaging of a gift is clothing your gift requires.

Few words before giving a gift:

When we give a gift to someone, we do not expect anything in return from them. Giving a gift is considered to be the best moment, to say a few words of wisdom. Good gifting moments are made up of some genuine words before gifting.

Effect of gifting:

The effect of gifting has both short & long term effects.

When the sustainability of a gift and its emotional value is checked, we can get sure of the effects a great gift can have!

So, we have learned that gifting is just not about the product but it’s a mix of intention, the actual product and the effect of the product.

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